Over the course of many years, our agency has assisted numerous law firms and legal organizations with their rebranding efforts—to much success. Now, we are focusing this same approach back to our
A well-designed logo is key when building your law firm brand, but you should also have an identity system that gives your firm a cohesive visual identity systems.It includes the logo, color scheme, style
Everyone has a favorite color or perhaps several colors they are naturally drawn towards. For some people, these are the more pastel colors, often associated with spring, or the deeper jewel colors
There are some amazing infographics that have been designed to highlight the various pros and cons of different social media sites as useful tools for marketing and advertising. Depending on your business
There are good trends and bad trends, and most people probably remember at least one trend from their past they wished they hadn’t followed, particularly when looking back at those old yearbook
Want to update and improve your firm’s website? Take a lesson from what the most successful and tech-savvy sites have in common. Here are five things designers are working on specifically for
Reflecting on the features of a successful website design is often helpful in capturing broad inspiration. The following websites are not from the legal industry; however offer unique solutions worth reviewing. These
In websites and in life, we strive for the balance of simplicity and that over-used phrase “less is more”. Without whitespace, your website would be confusing, cheap, and cluttered. When your website
Choosing typefaces for your law firm website might seem like a simple process. After all, there are only ten or twelve choices in Word. However for those of us who pay attention to
Selecting an appropriate website color palette is important since it increases readability, makes the navigation clearer and should include contrast that spurs emotions. More importantly, color theory studies have shown that effectively leveraging the attention that
This year’s post about best law firm websites is a little different than the past. In 2010 and 2011, I provided links of sites that I found to be the best representation of
Knowing what you want and communicating with your designer is key to any successful project. Your satisfaction with the results depends on clearly defining objectives and expectations, just as you do with your
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