Category: News

Marketing Strategy

Calls to Action on Law Firm Websites: the Great and the Ineffective

If the content on your law firm website serves to showcase your law firm’s skill, experience and ability to solve problems, it is your  call to action  that ultimately prompts potential clients to pick up the phone or fill out a contact form. Related “Your Website’s Call to Action” Your call to action should be concise, simple and action-oriented. It should make your visitors want to become clients

Content Marketing

Law Firm Blog Content

An excellent way to attract new clients is by adding high-quality, relevant law firm blog content to your site on a consistent basis. This will help establish

Marketing Technology

Guide To Google Analytics

One of the most valuable free tools online for any small business owner, blogger, or a person developing their own ecommerce site is Google Analytics.

Marketing Technology

The Importance Of A Website Audit

Having a website is one thing, but creating a website that accomplishes the task of moving your business up the search engine rankings is even