fbpx

FEATURED BY LAWYERIST – WHAT YOU NEED TO KNOW ABOUT MARKETING KPIS

FEATURED BY LAWYERIST – WHAT YOU NEED TO KNOW ABOUT MARKETING KPIS

Know About Marketing KPIs

I’m excited that my article What You Need to Know About Marketing KPIs was featured by Lawyerist.

Maybe your law firm is paying an internal employee or an outside firm or consultant to maximize your online marketing strategy and tactics. Maybe you have a sophisticated strategy involving SEO, social media, Google AdWords, email marketing, and more. But how do you know your digital strategy is working? Without turning to marketing key performance indicators (KPIs) to quantify your efforts, you have no way of knowing. These critical metrics let you rate your campaign’s performance, tweak it as needed, and improve your strategy as you go. Without them, you may “feel” like inquiry emails or calls for consultations have increased, but your observations are far less reliable than real data.

What You Need to Know About Marketing KPI
Before you decide which metrics to track, decide what goals your marketing campaign should meet…

Read the rest of the article by clicking here.

kc

I'm Karin Conroy

Founder of Conroy Creative Counsel, an award-winning recognized leader that has cracked the code of smart, sophisticated, and strategic marketing for law firms.

Browse by Category

case study

OUR CASE STUDIES

How we built our client’s websites to convey their message and deliver impact and measurable results for their law firms.

READER ETIQUETTE

© – Content and images in this blog are copyright Conroy Creative Counsel unless stated otherwise. Feel free to repost or share images for non-commercial purpose, but please make sure to link back to this website and its original post.

Make evidence based decisions about marketing.

Discover the RIGHT marketing budget for your firm's goals.