Forgot Holiday Cards? Send New Years Greetings

If you forgot to send holiday cards to your clients this year, it is not too late to make it appear that you still care. Sending New Years greetings has many benefits, most importantly the “warm fuzzy” factor. Sending a few brief thoughts to your clients will help them to think of you as a decent human being and will also help them to remember you when they need legal assistance. If you are able to make it seem as though it wasn’t that you forgot, but you meant to send a card for the New Year, it can be better than typical holiday cards in a number of ways.

It stands out from all the typical cards

Most holiday greeting cards have become just that: most holiday cards. The generic card has taken hold—especially for the business holiday card—so much that it becomes a complete waste […]
Forgot Holiday Cards? Send New Years Greetings is a post from the law practice blog: Lawyerist

Keep reading...

Marketing Strategy

Lead Generation for Lawyers: A Guide

Lead generation for lawyers can be a challenging concept and process. Lead generation may even seem like a foreign concept that’s just for “people in sales.” But it’s absolutely critical for your law firm to create a reliable lead generation pipeline, as lead generation is essential to your law firm’s business development strategy, and contributes to its cash flow, financial health, and business growth. Thankfully, with the right strategy and tactics, lead generation for lawyers can be a fruitful process.

Read More »
Female Founders

Balancing Legal Career and Family in a Virtual World

Balancing a career and family life has long been a struggle for many attorneys, particularly women. With the COVID-19 quarantine, most daycares are shuttered except for the children of essential frontline workers. For the most part, attorneys are juggling their work around and between their child’s schedule.

Read More »

Building a Trusted Brand: Why Visuals Mean Everything

Creating a trusted brand for your firm will lend you credibility, make your firm and your services memorable and set the tone for every interaction you have, whether with clients, other attorneys, court staff and judges.

The first thing that your branding will do for you is to lend your firm credibility—if you choose the right type.

Read More »