Hiring a photographer creates unique images for your website rather than the generic images usually found on stock photo websites. Grabbing the audience and making your firm distinct is not an easy task, especially when there are multiple options and law firms for them to browse. However, convincing words and attractive catch phrases are just not enough, and never communicate as well as compelling visuals. Avoiding generic and unattractive images available online and using unique, creative and appealing photos by hiring a photographer can help you carve your own personal niche, evoke feeling through your words, and make the client bond with your work.
Break Free from the Cliché
When it comes to readily available stock images, the choices are limited and provide little room for creativity. With only a handful of related images available online that are used and reused dozens of times in different law firm websites, there is little that you can do to enhance your website and make it stand out amongst scores of others. … [..]
Hiring a Photographer vs. Using Stock Photos is a post from the law firm marketing blog, Lawyerist.com
