How to Prevent Hosting & Server Problems on Your Website

Help! My Website is Down!

We’ve all been there, and it is not a good feeling: Your website goes down, and you wonder how it happened, how long it will take to get the site back up and running, and how much this is going to cost.
Most of us don’t expect our sites to go down suddenly, but it does happen, so you should have a plan in place to deal with the inevitable hardship. Sites rarely go down when you have a ton of time to deal with it, so be prepared. When a site goes down, you want it dealt with as quickly as possible, and your time is best spent at your desk, working for clients.
 

Plan ahead with a maintenance plan:

Estimate the extra cost of a maintenance plan then compare it to the money and time you could lose if you had to set aside the actual work of your business to solve the site problem yourself. Even if you plan to hire someone else to fix your site, you’ll need to stop everything to find and hire the right person. Make sure to include these costs in your comparisons.
 
 
Read more … http://sites.lawyerist.com/blog/prevent-hosting-server-problems/

Keep reading...

SEO and content strategy
Content Marketing

Post-Pandemic SEO and Content Strategy

A unique approach for search engine optimization (SEO) is one that considers your content as the driver of your SEO results. Therefore, you need to adjust your content to convey messages of availability and safety. In the age of COVID-19, strong written copy goes beyond providing useful information about the services you offer and information about your firm’s background. It is more important than ever to develop a brand character and to connect with the emotions your audience is feeling.

Read More »
prepare your website
Marketing Strategy

5 Ways to Prepare Your Website for a Future Surge in Business

My recent post at Attorney at Work: Five tips for upgrading your website strategy. In the coming months you can expect to see a spike in demand for legal representation since many consumers have put off non-urgent legal needs during the pandemic months. How will your firm prepare for this future surge in business?

Read More »
Position Your Firm
Branding

What Are You Known For? Positioning Your Firm for Success

Branding your firm is a smart way to visually set yourself apart, but to have an effective brand, you must first decide how to position your firm in the market. To determine your firm’s positioning, think about your core values and how you express them in your practice. How do you communicate with clients and opposing counsel? Are you aggressive or compassionate?

Read More »