MINNESOTA CANNABIS LAW

THE BRIEF

  • Their goal was to establish a professional, but unique to their industry, web presence to present to their clients. The main purpose of their website is to give them a polished atmosphere online that would distinguish them as an experienced, personable, and reputable firm.
  • They wanted to connect with clients related to the cannabis industry in Minnesota.

OUR APPROACH

We kicked off the project with research into the landscape, researching other firms in the geographic area offering similar practice areas. We then uniquely positioned the firm with messaging and visuals so the website stands out from the crowd, is clear and distinctive, and memorable to the visitors.

The website was built with the key goal in mind of establishing a presence that truly personified the hands-on, experienced lawyers and their unique practice areas. The overall website design focused on structuring a modern and authoritative style that complemented the firm’s brand.

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madia law
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Madia Law

Madia Law, based out of Minneapolis, Minnesota, is a firm focused on trial law. It was important to refine the messaging for the firm to ensure that the core competency of taking cases to trial (and winning) is conveyed to potential clients.

While the firm has a solid SEO strategy that helps the website rank well on Google, we wanted to ensure peak performance of the site. We addressed any issues with load times, broken links, and outdated pages or posts to improve the overall ranking and results for the firm’s SEO strategy.

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Wealthy Woman Lawyer Podcast
Female Founders

Featured on Wealthy Woman Lawyer Podcast

“One of the things that a lot of people are missing or not quite getting right is the positioning and messaging and how to really be strategic with their content. So making sure that they’re speaking to their clients and making sure that it’s really client-centric, instead of where it was in the beginning with those brochure sites where it was very, more egocentric for the firm and it was much more about let us tell you about where we all went to law school and how many cases we’ve solved.”

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