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Carefully curated articles and resources to give sophisticated law firms like yours an advantage in today’s competitive marketplace.

For those interested in exploring the evolving conversation surrounding women in AI, AI USA and the role female leadership will play in shaping the next generations of innovation, the full article by Abi Awomosu offers a particularly thought-provoking perspective on the future of artificial intelligence and representation.

Featured Blog Post

Women in AI: Why the Future of Artificial Intelligence Needs More Female Leadership, Visibility and Recognition

AI is reshaping the world at extraordinary speed. From healthcare and legal services to education, governance and business innovation, AI systems are rapidly transforming how industries operate, how companies grow and how people work. Machine learning, deep learning and computer vision are no longer emerging technologies confined to research labs only - they are now practical tools embedded into everyday life. Yet, despite the scale of this technological transformation, women remain significantly underrepresented among the people influencing, building and leading...

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  • Content Marketing
How Law Firms Build an Audience That ...

Most firms treat online audience like a scoreboard. More followers, more views, more impressions....

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  • SEO + PPC
Why “More SEO” Isn’...

There's a conversation happening in nearly every law firm right now that sounds something...

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How Law Firm Messaging Gets Clients to Say Yes
  • Marketing Strategy
How Law Firm Messaging Gets Clients t...

The best lawyer in the room does not always win the client. The one...

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How Law Firms Build Authority AI Search Can See
  • Marketing Strategy
How Law Firms Build Authority AI Sear...

Your next client may never see your homepage before they decide whether to trust...

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AI search changed what wins in legal SEO. Here is how law firms should shift from keyword volume to verifiable expertise that earns traffic.
  • SEO + PPC
How AI Is Changing SEO for Law Firms

If your firm's website traffic dropped this year, your first instinct was probably that...

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  • SEO + PPC
Search Everywhere Optimization for La...

Your website looks professional. Your blog posts are well-written. You're publishing consistently every week....

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New legal tech lands every week. Here is how law firms decide what to adopt and who to trust without chasing every shiny tool.
  • Website Technology
How Law Firms Should Choose Technolog...

A new tool lands in your inbox every week, each one promising to save...

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  • Website Technology
Why Law Firms Need to Stop Treating T...

For many law firms, technology decisions are still reactive. A system breaks, so someone...

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Daniel Pink's story about Hungry Jack mashed potatoes offers an unexpected lesson for content marketing in the age of AI: when everyone can create something quickly, quality and discernment become the true differentiators.
  • Content Marketing
  • Content Writing
  • Marketing Strategy
Content Marketing in the Age of AI: W...

Artificial intelligence has fundamentally changed the way businesses approach content creation, digital marketing, and...

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For those interested in exploring the evolving conversation surrounding women in AI, AI USA and the role female leadership will play in shaping the next generations of innovation, the full article by Abi Awomosu offers a particularly thought-provoking perspective on the future of artificial intelligence and representation.
  • Featured Posts
  • Female Founders
  • Marketing Strategy
Women in AI: Why the Future of Artifi...

AI is reshaping the world at extraordinary speed. From healthcare and legal services to...

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How to Write Law Firm Content That Ranks in AI Search (Not Just Google)
  • Content Marketing
How to Write Law Firm Content That Ra...

For the past decade, law firm marketing has operated on a fairly predictable premise:...

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Understanding the phases of marketing for law firms helps legal professionals align their strategy with client needs, ensuring that prospective clients seeking legal services and legal assistance can find the right support at the right time.
  • Marketing Strategy
The Phases of Marketing for Law Firms...

Law firms are under constant pressure to produce results from their marketing efforts. According...

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LinkedIn marketing for law firms.
  • Branding
How Consistency on LinkedIn Makes a B...

For law firms looking to increase their online visibility and credibility, LinkedIn is one...

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The trust recession with AI reflects a major shift in consumer sentiment, as people become more cautious about the information they encounter within digital ecosystems that businesses have traditionally relied on to build credibility and communicate with their audiences.
  • Marketing Strategy
  • Marketing Technology
The Trust Recession with AI: Why Huma...

Over the past year, a new phrase has begun appearing across technology commentary, marketing...

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The right law firm marketing consultant does more than advise; a truly good marketing consultant delivers valuable insights that drive sustainable growth by attracting new clients and deepening engagement with existing clients.
  • Marketing Strategy
Looking for a Law Firm Marketing Cons...

As competition in the legal industry continues to intensify, a clear pattern is emerging:...

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how AI is transforming law firm marketing.
  • Marketing Strategy
How AI Is Changing Law Firm Marketing...

Artificial intelligence is rapidly reshaping the way law firms market their services. From improving...

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For high-performing firms, law firm website design is just the beginning; your own website must be supported by strategic design services that align with long-term growth and marketing objectives.
  • Branding
  • Marketing Strategy
  • Website Design
What High-Performing Law Firm Website...

Your website is no longer a digital brochure. It is your first impression. Your...

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how often should law firms market
  • Marketing Strategy
How Often Should You Be Marketing You...

Many attorneys know marketing is important, but one of the most common questions law...

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making an FAQ page
  • Content Marketing
Make Your Brand Personality Shine Thr...

When most law firms think about brand personality, they focus on their homepage, attorney...

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Many of the 2026 business predictions suggest that while most businesses will continue investing in new technologies, the organizations that achieve meaningful profit growth and improved business performance will be those where leaders plan strategically rather than reactively.
  • Marketing Strategy
2026 Business Predictions: What Leade...

Every year brings a wave of predictions about the future of business. However, the...

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Effective SEO for law firms strengthens your law firm’s website visibility across Google and other search engines, positioning your firm consistently in front of prospective clients.
  • Marketing Strategy
  • SEO + PPC
SEO vs Referrals: How Modern Law Firm...

For decades, referrals have been the foundation of the legal profession. Trusted colleagues. Former...

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backup wordpress website effectively
  • Website Technology
How to Back Up Your WordPress Website...

For law firms, your website is more than a digital brochure—it’s often the first...

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law firm PPC guide
  • SEO + PPC
DIY or Outsource? A Law Firm’s ...

Pay-per-click (PPC) advertising can be one of the most effective ways for law firms...

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  • Media
  • Website Design
Law Firm Website Trends for 2026: Fea...

For years, law firm websites have been evaluated by surface-level standards: design, mobile responsiveness,...

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why law firm needs a branding guide
  • Branding
Why Every Law Firm Needs a Brand Guide

When you think about your law firm’s brand, you may picture your logo, website,...

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slow website affecting conversion rate
  • Website Technology
Is Your Slow Website Affecting Your C...

You may have invested heavily in your law firm’s website—professional design, compelling copy, and...

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what happens when you stop doing SEO
  • SEO + PPC
What Happens When You Stop Doing SEO?

Search engine optimization (SEO) is one of the most effective long-term marketing strategies for...

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writing better content
  • Content Marketing
Writing Better Content: How to Turn W...

In today’s digital landscape, your law firm’s website is often your first chance to...

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safely updating wordpress website
  • Website Technology
How to Safely Update Your WordPress W...

Skipping a few WordPress updates is no big deal. After all, your site is...

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Think of law firm domain names as part of your IP and licensing strategy - for example, assets that need to be registered, renewed, and protected just like your logo or tagline.
  • Website Technology
Covering Your Bases: Why Protecting L...

In the legal world, battles are meant to play out in court - not...

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2025 Clio Legal Trends
  • Content Marketing
  • Marketing Strategy
What the 2025 Clio Legal Trends Repor...

Each year, Clio’s Legal Trends Report gives law firms a data-rich look at how...

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Conducting a robust SWOT analysis for law firms helps you understand your true competitive position in the market and identify where your greatest strengths and opportunities lie.
  • Marketing Strategy
How to Use a SWOT Analysis to Strengt...

Most law firms know they should be thinking strategically, however, few actually pause long...

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website traffic dropped
  • Marketing Strategy
  • Website Improvement
Why Did My Website Traffic Suddenly D...

You’ve been keeping a close eye on your analytics, and something doesn’t look right....

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Implementing strong EEAT for law firms ensures your content stays credible, relevant, and aligned with the needs of law firm clients while keeping pace with evolving legal trends and search expectations.
  • Content Marketing
EEAT for Law Firms in 2025: How to Bu...

Your law firm’s online presence is often a prospective client’s first interaction with your...

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how to write CTAs
  • Content Marketing
Stop Losing Clients: How to Write CTA...

You’ve invested time and money into building your law firm’s website. You’ve written detailed...

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strong brand voice
  • Content Marketing
Keep Your Brand Voice Strong Through ...

In the legal world, trust and credibility are everything. Your firm’s reputation isn’t built...

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As legal services continue to evolve in today's digital age, digital maturity law firms are leading the way—leveraging technology to streamline operations, enhance client engagement, and gain a measurable competitive edge.
  • Marketing Strategy
  • Marketing Technology
  • SEO + PPC
The Digital Maturity Divide: Why Some...

Across every industry, digital transformation is reshaping how organizations operate - and the legal...

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How to Optimize Your Law Firm for ‘Near Me’ Searches
  • SEO + PPC
How to Optimize Your Law Firm for ...

If you run a law firm, you know that most clients seeking legal help...

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The Crucial Link Between Website Maintenance and Law Firm Success
  • Website Technology
Essential Monthly Website Maintenance...

Think of your website as the digital front door to your practice. For law...

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The truth is that AI-generated content is fully compatible with Google Search, as long as it provides helpful, accurate, and original information that meets user intent.
  • Content Marketing
  • Content Writing
AI-Generated Content and SEO: What Go...

Artificial intelligence has changed how we approach content creation. From blog posts and ad...

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creating a content marketing strategy
  • Content Marketing
How to Create a Content Marketing Str...

Content marketing for law firms has become more than just a “nice to have”....

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An Award-Winning Transformation for Holmes & Ramos
  • Branding
  • Design
Case Study: A Branding Refresh for Ho...

Holmes & Ramos is a boutique law firm that handles family-based immigration cases. They...

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Discover practical content marketing strategies in an AI-first world - learn how to integrate AI into your workflow while preserving the human creativity and trust that set your law firm apart.
  • Content Marketing
  • Content Writing
Content Marketing Strategies in an AI...

The reality is that we're now living in a world where artificial intelligence (AI)...

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Law firm branding is more than just a logo. It starts with answering a simple but powerful question: what does your law firm stand for - and how clearly is that message communicated to the clients you want to serve?
  • Branding
  • Marketing Strategy
Law Firm Branding Beyond the Logo: Bu...

When most people think of branding, they think of a logo. But effective law...

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Inaccurate AI checkers have proven unreliable, as the tools exhibited inconsistencies by producing different results on the same content and undermining trust in their accuracy. AI generation is not penalized by Google, but it's how you use these tools that matters.
  • Content Marketing
  • Content Writing
What Law Firms Need to Know About Ina...

Artificial intelligence (AI) has transformed how we create, consume and evaluate written content. From...

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ways to get more google reviews
  • Content Marketing
5 Simple Ways to Get More Google Reviews

Online reviews have become one of the most powerful forms of marketing, and law...

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Well-crafted law firm privacy policies are more than compliance documents. They are a vital part of building client trust, demonstrating professionalism and protecting sensitive information in today’s digital-first legal environment.
  • Website Technology
Law Firm Privacy Policies: A Complete...

The way law firms handle personal information has become a defining factor in building...

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website metrics
  • Marketing Strategy
7 Website Metrics That Show if Your W...

Your website is often the first interaction a potential client has with your law...

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building a profitable ppc campaign
  • SEO + PPC
The First 90 Days: Building a Profita...

For law firms seeking to generate a steady stream of qualified leads consistently, pay-per-click...

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how to turn visitors into subscribers
  • Content Marketing
How to Turn Website Visitors into Sub...

Your law firm’s website is more than just an online business card. It’s a...

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ultimate law firm content plan
  • Content Marketing
  • Content Writing
Ultimate Law Firm Content Plan

Your law firm’s online presence is often a potential client’s first impression of your...

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writing persuasive offers
  • Content Marketing
Give Your Offer a Voice That Clients ...

A strong brand voice is more than just a “nice-to-have” for a law firm....

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how to find clients who want to buy
  • Website Design
You Can’t Sell to Everyone: How...

It’s easy to fall into the trap of thinking that everyone is a potential...

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Local SEO for law firms is one of the most effective ways to increase visibility in your community, attract high-intent clients, and consistently generate new case opportunities.
  • Marketing Strategy
  • SEO + PPC
  • Website Technology
The Ultimate Guide to Local SEO for L...

For law firms operating in increasingly competitive markets, appearing on the first page of...

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updating content to boost seo
  • Content Marketing
Updating Old Content to Boost SEO

Is your law firm’s website content starting to feel outdated? Don’t worry, you don’t...

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Tracking the right KPIs for law firm advertising across all your marketing channels not only helps you measure performance but also ensures your efforts are aligned with your firm's goals like lead generation and client satisfaction.
  • Marketing Strategy
  • SEO + PPC
Measuring PPC Campaign Success: KPIs ...

Pay-per-click (PPC) advertising has become an essential growth lever for law firms. Whether you...

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Best law firm website winner.
  • Media
  • Website Design
Conroy Creative Counsel Wins Lawyeris...

A law firm’s website is often the first point of contact with potential clients....

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fixing website navigation to stop losing clients
  • Website Design
Stop Losing Clients by Fixing Your We...

When potential clients visit your law firm’s website, they’re on a mission. Whether searching...

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Implementing strong security for law firm websites is essential to protect a law firm's data and maintain client trust in an increasingly digital legal landscape.
  • Marketing Strategy
  • Website Technology
Implementing SSL and Security Best Pr...

Law firms handle some of the most sensitive and high-stakes data out there -...

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signs your brand need refreshing
  • Design
5 Signs Your Brand Needs Refreshing

Rebranding your law firm is no small feat. It requires time, budget, and a...

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google business profile in just 30 days
  • SEO + PPC
From Invisible to Unmissable: Transfo...

If your law firm is eager to attract more clients but stuck with a...

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Learn an interesting perspective about AI content creation for law firms in this blog, and how it can help you scale your expertise, streamline content production, and stay visible without sacrificing quality or compliance.
  • Marketing Strategy
  • Marketing Technology
AI-Powered Content Creation for Law F...

Content marketing is essential for law firms. Whether you are aiming to build authority,...

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website forms
  • Content Marketing
8 Ways to Optimize Your Website Forms...

Your website isn’t just a digital business card in today's competitive legal landscape. It’s...

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Effective law firm marketing is about more than visibility - it’s about building trust, showcasing expertise, and turning prospects into loyal clients.
  • Marketing Strategy
How Much Does Law Firm Marketing Actu...

When it comes to marketing a law firm, one of the biggest questions is...

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law firm website privacy policies
  • Website Technology
The Essential Guide to Law Firm Websi...

Your law firm’s website is typically the first point of contact for potential clients....

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The Importance of Kerning in Design: Lessons from Pope Francis's Tomb
  • Design
The Importance of Kerning in Design: ...

Recently, Fast Company highlighted an intriguing design flaw on Pope Francis's tomb: improper kerning....

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Law firms are increasingly adopting AI-driven marketing strategies to streamline client outreach, personalize content, and gain deeper insights into campaign performance. However, with great potential comes great responsibility.
  • Marketing Strategy
Ethics and Compliance Guide: Using AI...

Artificial Intelligence (AI) is transforming the way legal professionals are able to market their...

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results from SEO
  • SEO + PPC
How Long Does it Take to See Results ...

If your law firm is investing in SEO or just beginning to explore it,...

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With the right strategy, systems, and focus, small teams can be a mighty force, delivering impactful results without the complexity or overhead of larger operations.Find out How Can Law Firms Achieve Maximum Growth with Minimal Resources.
  • Female Founders
  • Marketing Strategy
  • Small Business
How Can Law Firms Achieve Maximum Gro...

In a world where bigger often seems better, small law firms and solo practitioners...

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ppc for law firms
  • SEO + PPC
Getting Started with PPC: A Simple Gu...

Law firms need effective marketing strategies to stand out from the competition and attract...

Read Post
questions your website should answer for your visitors
  • Website Design
5 Simple Questions Your Website Shoul...

Getting visitors to your law firm’s website is a significant first step. However, to...

Read Post
Have you ever wondered of the importance of color in law firm websites? While content and layout matter, one often-overlooked yet powerful silent influencer in user engagement and decision-making is color!
  • Marketing Strategy
  • Website Design
The Importance of Color in Law Firm W...

When potential clients land on your law firm’s website, their first impression is almost...

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elements that slow down your website
  • Website Technology
5 Elements That Slow Down Your Websit...

In the legal profession, first impressions matter. When a potential client visits your law...

Read Post
Unlock Big Growth for Your Law Firm Without Breaking the Bank :: Podcast Episode
  • Marketing Strategy
  • Podcast
Big Growth for Your Law Firm Without ...

This week This week on the podcast we discuss: How Can Law Firms Achieve...

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reasons why visitors leave your website
  • Website Design
7 Reasons Why Visitors Leave Your Web...

Your law firm’s website is often the first interaction potential clients have with your...

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The best AI marketing tools for law firms explained here.
  • Marketing Strategy
  • Marketing Technology
The Complete Guide to AI Marketing To...

There is no denying that AI technology can transform your marketing efforts, but only...

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compare your law firm's website
  • Website Design
How Does Your Website Compare? A Simp...

A law firm’s website is one of its most powerful tools for attracting and...

Read Post
Do you want to learn how to write enticing blog headlines? Look no further!
  • Content Marketing
  • Content Writing
The 14-Second Headline Test: How to W...

You have poured your heart into writing a blog post - hours spent crafting...

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Strong personal branding for lawyers is essential for building a successful legal career, as effective branding efforts can enhance credibility, attract the right clients, and create long-term professional opportunities.
  • Branding
  • Marketing Strategy
Building a Strong Personal Brand for ...

A lawyer’s reputation extends far beyond firm prestige or word-of-mouth referrals. The way clients...

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digital marketing strategy with print
  • Design
Enhance Your Digital Marketing Strate...

In an age dominated by screens and online interaction, the power of tangible, printed...

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How can women lawyers Redefine law firm marketing strategy?
  • Marketing Strategy
  • Podcast
Why Women Lawyers Are Redefining Law ...

This week This week on the podcast we discuss:How Can Women Lawyers Redefine Law...

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law firm's seo costs in 2025
  • SEO + PPC
Your Law Firm’s Guide to SEO Co...

SEO (Search Engine Optimization) remains a cornerstone of online visibility in the ever-evolving digital...

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Learn from experts about the secrets of AI-driven law firm marketing strategy and transform how you present yourself to your clients. Find the answers to how AI is transforming marketing for law firms in 2025.
  • Marketing Strategy
  • Marketing Technology
Unlocking the Potential of an AI-Driv...

The world of law firm marketing in 2025 is more dynamic and competitive than...

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Unlocking AI’s Potential: How Lawyers Can Revolutionize Marketing Strategies
  • Marketing Strategy
  • Podcast
Unlocking AI’s Potential: How Lawyers...

This week This week on the podcast we discuss: How Can Law Firms Achieve...

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Find out How to Make Your Law Firm Podcast the Go-to for Legal Insights and make podcasting part of your legal marketing strategy.
  • Marketing Strategy
  • Podcasting
How to Make Your Law Firm Podcast the...

Podcasting has become a powerful marketing tool for building authority and engaging with niche...

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cost of a law firm website
  • Marketing Strategy
What is the True Cost of a Law Firm W...

A website is one of the most important investments a law firm can make....

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Unlocking Your Law Firm’s Growth Potential: Strategies for Sustainable Success
  • Marketing Strategy
  • Podcast
Your Law Firm’s Growth Potential: Str...

This week This week on the podcast we discuss: What Are the High-Impact Marketing...

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High-Impact Marketing Strategies: What Lawyers Need to Know to Stay Ahead
  • Marketing Strategy
  • Podcast
High-Impact Marketing Strategies: Wha...

This week This week on the podcast we discuss:What Are the High-Impact Marketing Hacks...

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rebrand without harming your seo
  • SEO + PPC
How to Rebrand Without Harming Your SEO

Rebranding a law firm is an exciting opportunity to refresh your identity and strengthen...

Read Post
How to Check Your Website for Contrast Mistakes
  • Design
How to Check Your Website for Contras...

Your law firm’s website makes the first impression on potential clients. A user-friendly, visually...

Read Post
what does website analytics data mean
  • SEO + PPC
What Does Your Website Analytics Data...

Understanding website analytics is essential for law firms to attract and retain clients. Your...

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how to avoid confusing brand message
  • Branding
How to Avoid a Confusing Brand Message

A clear, consistent brand message is essential to connecting with your target audience. A...

Read Post
Mastering Google Analytics GA4: Why Every Lawyer Needs to Understand SEO with Pete Everitt
  • Podcast
  • SEO + PPC
Mastering Google Analytics GA4: Why E...

This week This week on the podcast we discuss:GA4 Uncovered: The Ultimate Guide for...

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Referral marketing for law firms, whether from existing clients or through lawyer referrals, is an important part of a strategic marketing plan for the legal community.
  • Marketing Strategy
Let’s Be Honest, Referral Marke...

At our legal marketing agency, we often hear this statement: 'I don’t need to...

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create and promote your first lead magnet
  • Content Marketing
How to Create and Promote Your First ...

Capturing the attention of potential clients is more challenging than ever. Creating valuable content...

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In this blog we will discuss the ramifications of GNGF Acquired by Scorpion - What Law Firms Should Know.
  • Marketing Strategy
  • News
Major Shake-Ups in the Legal Marketin...

The legal marketing industry has recently experienced two significant acquisitions, sending ripples through law...

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law firm website maintenance plan
  • Website Technology
Why Your Law Firm Needs a Website Mai...

Having a professional and well-functioning website is critical for any law firm. A law...

Read Post
In this blog, we explore the power of data driven marketing for law firms and explore how data analytics can transform your law firm marketing efforts.
  • Marketing Strategy
  • Website Improvement
  • Website Technology
Harnessing the Power of Analytics: Da...

Data-driven marketing is a strategic approach that uses data and analytics to guide marketing...

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How to Create an Accessibility Statement for Your Law Firm
  • Content Marketing
How to Create an Accessibility Statem...

Your law firm’s website is typically the first point of contact for potential clients....

Read Post
How to Turn Your Law Firm Marketing Content Into Quotes
  • Content Marketing
How to Turn Your Marketing Content In...

Law firms spend a lot of time and effort creating valuable marketing content, from...

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optimize website pages to increase conversion
  • SEO + PPC
8 Ways to Optimize Your Website Pages...

You're not alone if you feel like you’re not getting the most out of...

Read Post
What are the UX best practices for law firm websites and what do the best law firm websites have in common?
  • Marketing Strategy
  • Marketing Technology
  • Website Improvement
Boosting Client Conversion Rates: UX ...

A law firm’s website is its most powerful marketing tool. It is the digital...

Read Post
keeping website content updated
  • Content Marketing
Why You Should Keep Your Website Cont...

Your website is the digital face of your law firm and is usually the...

Read Post
Enhancing a Website Visitor's Experience with Subtle Design
  • Design
Enhance a Website Visitor’s Exp...

A potential client’s first impression of your law firm is your website. This experience...

Read Post
seo worth it in 2024
  • SEO + PPC
Is SEO Still Worth it in 2024?

Today’s digital landscape is constantly changing, so it’s not uncommon to wonder if Search...

Read Post
Why is reputation management for law firms important to take note of, and why responding to positive and negative reviews paramount for local businesses.
  • Client Relationship
  • Marketing Strategy
  • Website Improvement
Reputation Management for Law Firms: ...

Did you know that 90% of consumers read online reviews before visiting a business,...

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consistent law firm marketing strategy
  • Marketing Strategy
How to Be More Consistent With Your L...

Consistency in marketing is crucial for any business, but it is essential for law...

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seasonal marketing content
  • Content Marketing
How to Plan Your Seasonal Marketing C...

Effective marketing for a law firm requires thoughtful planning, especially when considering seasonal changes....

Read Post
How to Stop Website Spam Using CleanTalk
  • Website Technology
How to Stop Website Spam Using CleanTalk

Website spam is a persistent problem for many businesses, including law firms. Whether it’s...

Read Post
By optimizing your website for the target keyword "trusted family law firm in town," you increase the chances of ranking higher in Google Search results.
  • Marketing Strategy
  • SEO + PPC
  • Website Improvement
Content Optimization for SEO for Law ...

Did you know that a staggering 74% of potential clients visit a law firm's...

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creating loyal fans
  • Branding
How to Create Loyal Fans

With today’s competitive legal market, turning clients into loyal advocates for your law firm...

Read Post
website copywriter using a pen and paper
  • Content Marketing
What Your Website Copywriter Needs to...

Website copy has various goals. It needs to engage new visitors, provide them with...

Read Post
Does Google Ads for Lawyers really work? Read our blog on how to generate traffic with Google Ads: A Guide for Law Firms
  • Marketing Strategy
  • Marketing Technology
Driving Immediate Traffic with Google...

According to the latest legal marketing research, a staggering 77% of potential clients begin...

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creating a lead magnet
  • Content Marketing
How to Create and Promote Your First ...

A strong online presence is essential for law firms to attract and retain clients....

Read Post
Learn about how Google Local Service Ads benefit law firms and how you can take advantage of this simple solution to grow your law firm revenue. Image from https://accelerateyourmarketing.com/services/google-local-service-ads
  • Marketing Strategy
  • Marketing Technology
Dominating Local Searches: How Google...

Did you know that 46% of all Google searches seek local information? For law...

Read Post
how to create an engaging landing page
  • SEO + PPC
How to Create an Engaging Landing Page

A well-crafted landing page is essential for law firms looking to convert online visitors...

Read Post
Simplifying contact forms, higher conversion rates for law firms - could it be that simple?
  • Marketing Strategy
  • Website Technology
Simplifying Contact Forms: A Key to H...

Have you ever visited a website only to find yourself faced with a long,...

Read Post
find and fix duplicate content
  • Content Marketing
How to Find and Fix Duplicate Content...

Maintaining a strong online presence is crucial for law firms. However, duplicate content can...

Read Post
Do law firms need marketers? Long gone are the days when traditional marketing efforts yielded all the results. Digital marketing needs to stake center stage in every law firm marketing plan.
  • Marketing Strategy
Do Law Firms Need Marketers?

The legal industry has long relied on conventional marketing methods to attract clients and...

Read Post
security tips for busy law firms
  • Website Technology
5 Security Tips for Busy Law Firms

Law firms handle vast amounts of sensitive information, making them prime targets for cyber...

Read Post
What does it mean to be a client centric law firm? Foster a long lasting attorney-client relationship, commit to the customer journey and learn what other client centered law firms do in this blog.
  • Client Relationship
  • Content Marketing
  • Marketing Strategy
What Does It Mean to Be a Client-Cent...

Being client-centric has become a crucial differentiator for law firms. Gone are the days...

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How much do law firms spend on marketing and what are the marketing trends and tools you can harness for success?
  • Marketing Strategy
How Much Do Law Firms Spend on Marketing

The reality is that law firms can no longer rely solely on word-of-mouth referrals...

Read Post
sharing authentic content
  • Content Marketing
How to Share Authentic Content in You...

AI-generated content has significantly increased over the past couple of years. A survey showed...

Read Post
using visual branding to tell a story
  • Branding
How to Use Visual Branding to Tell a ...

The attention span of website visitors is fleeting. That’s how storytelling has become a...

Read Post
Find out why does your website keep getting hacked and what you can do to mitigate these risks.
  • Website Improvement
  • Website Technology
Why Does Your Website Keep Getting Ha...

Did you know that on average over 30,000 websites fall victim to cyber-attacks every...

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team working on website's visual dividers
  • Website Design
  • Website Improvement
5 Unique Visual Dividers to Engage Cl...

Establishing a strong online presence is imperative for law firms looking to stand out...

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If you want to know more about how to market a new law firm, look no further. In this blog, we discuss various law firm marketing strategies relevant to new firms to succeed in a competitive legal landscape.
  • Marketing
  • Marketing Strategy
How to Market a New Law Firm

Starting a new law firm presents an exhilarating opportunity to craft a practice that...

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Why is Website maintenance important? Join us as we explore what websites get hacked and what you can do to prevent it!
  • Website Improvement
  • Website Technology
Why is Website Maintenance Important

Website maintenance encompasses a broad range of activities aimed at ensuring that a site...

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Have you ever wondered how a law firm can promote themselves and become a thought leader in their area of law? In this blog, we discuss the importance of a solid law firm marketing plan and outline 8 effective law firm marketing strategies to implement.
  • Marketing
  • Marketing Strategy
8 Ways a Law Firm Can Promote Themselves

Effective marketing is equally important for consumer brands as well as professional services, such...

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Learn about the key statistics for GA4 and the importance of this new analytics tool for law firms.
  • Marketing Strategy
  • SEO + PPC
What are the Key Statistics Law Firms...

In the competitive legal industry, a strong online presence is no longer optional –...

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What are the essential stages of a law firm marketing funnel and why is it an important tool for legal services?
  • Marketing Strategy
How the 6 Stages of a Marketing Funne...

Imagine a steady stream of potential clients walking through the doors of your law...

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content
  • Content Marketing
How to Identify and Repurpose Valuabl...

Content marketing is indispensable for law firms looking to establish authority, drive conversions, and...

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Learn how to write an engaging and compelling attorney bio by following these simple steps outlined in this blog.
  • Marketing Strategy
  • SEO + PPC
How to Write an Effective Attorney Bio

Having a strong online presence is crucial for any law firm, and attorney biographies...

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brand equity
  • Branding
Brand Equity and How It Contributes t...

Have you ever wondered what makes consumers want to purchase one brand over another?...

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In this article, we will explore how accurate are AI Checkers and Scanners.
  • Content Marketing
How Accurate Are AI Checkers?

The constant need for fresh and engaging content for astute audiences drives content creators...

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local seo
  • SEO + PPC
Local SEO and Why It’s Importan...

With more and more people turning to the Internet to find legal representation, the...

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Read our expert insights into the subject of content marketing for law firms. Find out how law firms establish legal expertise online through effective content strategies.
  • Content Marketing
Content Marketing for Law Firms: Craf...

Content marketing has emerged as a crucial strategy for law firms aiming to stand...

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How Can Your Law Firm's Content Beat AI? with Gert Mellak
  • Content Marketing
  • Podcast
How Can Your Law Firm’s Content...

This week This week on the podcast we discuss:How Can Your Law Firm's Content...

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website
  • Design
Is Your Website Due for an Update? Ho...

A well-designed and functional website is crucial for any business, including law firms. Your...

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content
  • Content Marketing
Creative Ways to Repurpose Your Content

In today's digital age, content reigns supreme. For law firms seeking to expand their...

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marketing goals
  • Marketing Strategy
Set Marketing Goals for Success

In the ever-evolving landscape of legal practice, the heartbeat of growth lies in effective...

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win clients
  • Design
Study Your Competition to Win Clients

Competition is everywhere. So why should potential clients choose your law firm over another?...

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If you are unsure where to start, hire the help of a law firm SEO company to help you with your law firm SEO strategy.
  • SEO + PPC
  • Website Improvement
How to Optimize Your Law Firm’s Websi...

In an increasingly saturated legal market with numerous firms vying for a spot on...

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Top Website Technology Trends to Watch in 2024 article Published in the ABA GP Solo eReport
  • Website Technology
Top Website Technology Trends to Watc...

It is now essential—not optional—to keep ahead of the digital curve in the ever-changing...

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Website Analytics Demystified: Overcoming Common Obstacles with Philippa Gamse
  • Podcast
  • SEO + PPC
Website Analytics Demystified: Overco...

This week This week on the podcast we discuss:Website Analytics Demystified: Overcoming Common Obstacles...

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search intent
  • SEO + PPC
What is Search Intent? Your One-Stop ...

Search engines have become essential for individuals and businesses seeking information, products, or services....

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website
  • Content Marketing
8 Website Pages Every Website Needs

Your website is often the first point of contact between your law firm and...

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Learn about the ten essential features every law firm website should have to attract prospective clients.
  • Website Design
10 Essential Features Every Law Firm ...

The first interaction a prospective client often has with a law firm is through...

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The Legal Marketing Funnel Blueprint
  • Marketing Strategy
The Legal Marketing Funnel Blueprint:...

Effective marketing in today's competitive legal environment depends on having a solid understanding of...

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New Podcast Episode: To Redesign or Not: What's Best for Your Advertising Growth? with Robert Brill
  • Design
  • Podcast
To Redesign or Not: What’s Best...

This week on the podcast we discuss: To Redesign or Not: What's Best for Your...

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color combination
  • Branding
  • Design
How to Create Color Combinations for ...

Choosing colors for the visual aspect of your law firm’s brand is more than...

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Content by AI: Are We There Yet? with Max Gutsche
  • Content Marketing
  • Podcast
Content by AI: Are We There Yet? with...

This week on the podcast we discuss: Content by AI: Are We There Yet? with...

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website domain
  • Website Technology
How to Register and Manage Your Websi...

Establishing a strong online presence is paramount for businesses of all sizes and industries....

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Learn about the importance of creating client personas for law firm marketing.
  • Marketing
  • Marketing Strategy
Understanding Your Target Audience: C...

Understanding the unique needs and behaviors of your prospective clients is not just beneficial—it...

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Is Your Brand Strategy Aligned with SEO?
  • Branding
  • Podcast
Is Your Brand Strategy Aligned with S...

This week on the podcast we discuss: Is Your Brand Strategy Aligned with SEO? with...

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website
  • Design
5 Website Examples That Make Great Fi...

First impressions are everything, especially in the digital realm, where attention spans are short,...

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law firm swot analysis
  • Marketing Strategy
Leveraging SWOT Analysis for Effectiv...

Law firms need to have a focused and strategic approach to marketing in order...

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typeface
  • Marketing Strategy
  • News
Why Lawyers Should Reconsider Using S...

Today's law firms are searching more and more for dependable, user-friendly website design platforms...

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The Crucial Link Between Website Maintenance and Law Firm Success
  • Website Technology
The Crucial Link Between Website Main...

Introduction to The Crucial Link Between Website Maintenance and Law Firm Success In the...

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The importance of client focused law firm websites can not be underestimated in attracting new clients.
  • Client Relationship
  • Marketing Strategy
Creating a Client-Focused Law Firm We...

In today's digital age, a law firm's website serves as its virtual storefront. Before...

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Should Lawyers Rely Solely on AI for Their SEO Strategy?
  • Marketing Strategy
Featured in the ABA GP Solo’s e...

It is impossible to overestimate the significance of keeping up a strong online presence...

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How to Design Marketing Materials that Speak to Your Client? with Thiago de Carvalho
  • Design
  • Podcast
How to Design Marketing Materials tha...

This week on the podcast we discuss: How to Design Marketing Materials that Speak to...

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client spotlight
  • Client Relationship
  • Content Marketing
How to Write a Client Spotlight

Creating compelling content is key to establishing trust, credibility, and connection with your audience....

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Michelle Kop is a marketing consultant and award winning pay-per-click marketing strategist. She has over 8 years of professional paid advertising experience in Google and Microsoft Ads, with a specialization in lead generation for B2B and B2C companies. After working in corporate marketing with Fortune Global 500 Brands like Toyota and BP, Michelle founded Level 28 Media, a lead generation agency for small to medium businesses.
  • Podcast
  • SEO + PPC
Scaling Success: Strategies for Expan...

This week on the podcast we discuss: Scaling Success: Strategies for Expanding Value in PPC...

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law firms
  • SEO + PPC
The True Value of SEO and Why Your La...

Today’s online landscape plays a pivotal role in the success of businesses across various...

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Google local services ads are pay-per-lead ads offered through Google that appear at the top of search engine results.
  • Marketing
  • Marketing Strategy
Harnessing the Power of Local Service...

Law firms need to be on the lookout for effective strategies to reach potential...

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How Can Bold Branding Supercharge Your Client Reviews? with Tonya Eberhart
  • Branding
  • Podcast
How Can Bold Branding Supercharge You...

This week on the podcast we discuss: How Can Bold Branding Supercharge Your Client Reviews?...

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online reviews
  • Branding
  • Marketing Strategy
Why Online Reviews Benefit Your Brand

In the fast-paced digital age, where consumers make decisions at the click of a...

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Local SEO for law firms is a vital marketing strategy in today's digital age.
  • Marketing
  • Marketing Strategy
Utilizing Local SEO Strategies for La...

In today's digital age, where most clients begin their search for legal assistance online,...

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hero images
  • Design
5 Examples of Great Hero Images

In today's digital landscape, where first impressions are everything, businesses, including law firms, are...

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Website Performance and Rapid Growth with Jon Weberg
  • Podcast
  • SEO + PPC
The Need for Speed: Website Performan...

This week on the podcast we discuss: The Need for Speed: Website Performance and Rapid...

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content delivery network
  • Website Technology
How a Content Delivery Network (CDN) ...

In today's digital landscape, where instant gratification is the norm, the speed at which...

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Beyond LinkedIn: Exploring Social Media Platforms for Lawyers with Mandy Hoskinson
  • Podcast
  • SEO + PPC
Beyond LinkedIn: Exploring Social Med...

This week on the podcast we discuss: Beyond LinkedIn: Exploring Social Media Platforms for Lawyers...

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Optimizing Landing Pages for SEO Success with Jesse Ringer
  • Podcast
  • SEO + PPC
Optimizing Landing Pages for SEO Succ...

This week on the podcast we discuss: Optimizing Landing Pages for SEO Success with Jesse...

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persuasive landing page
  • Content Marketing
6 Tips to Create a Persuasive Landing...

In today's digital age, a strong online presence is crucial for any business, including...

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Data-Driven Growth: Local SEO that Works with Ross McDaniel
  • Podcast
  • SEO + PPC
Data-Driven Growth: Local SEO that Wo...

This week on the podcast we discuss: Data-Driven Growth: Local SEO that Works with Ross...

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Google Analytics
  • SEO + PPC
How to Use Google Analytics to Track ...

Law firms must stay ahead of the competition by optimizing their online presence in...

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Your law firm website is your most important digital platform for attracting prospective clients and propelling your law firm to success.
  • Branding
  • Client Relationship
  • Marketing Strategy
The Impact of COVID-19 on Law Firm We...

The COVID-19 pandemic has left no industry untouched, reshaping the way businesses and organizations...

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Reducing Visual Strain of Cluttered Websites with Marcus Ohanesian
  • Podcast
  • SEO + PPC
Clashing & Chaotic: Reducing Vis...

This week on the podcast we discuss: Clashing & Chaotic: Reducing Visual Strain of Cluttered...

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In this blog we are exploring six law firm marketing principles to help your legal practice stand out from the crowd.
  • Branding
  • Marketing
  • Marketing Strategy
How to Build a Brand for Your Law Fir...

In today's competitive legal landscape, building a strong and recognizable brand for your law...

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declutter your website
  • Website Design
11 Ways to Declutter Your Website and...

In today's digital age, having a well-designed website is crucial for any law firm...

Read Post
Beyond Traffic: A Comprehensive SEO Guide with Matthew Stafford
  • Podcast
  • SEO + PPC
Beyond Traffic: A Comprehensive SEO G...

This week on the podcast we discuss: Beyond Traffic: A Comprehensive SEO Guide with Matthew...

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best SEO results
  • SEO + PPC
Getting the best SEO results

In today's digital age, where an online presence can make or break a business,...

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Mastering the Right Platform with Jessica Aries
  • Podcast
  • Website Design
Social Media Growth Hacks: Mastering ...

This week on the podcast we discuss: Social Media Growth Hacks: Mastering the Right...

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Avoid these common mistakes in law firm marketing by establishing a strategic law firm marketing plan with Conroy Creative Counsel.
  • Marketing
  • Marketing Strategy
Top 10 Law Firm Marketing Mistakes an...

In the fast-paced and competitive world of legal services, marketing plays a pivotal role...

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The Psychology Behind Setting Legal Fees with Kai-Markus Mueller
  • Podcast
  • Website Design
Price Psychology: The Psychology Behi...

This week on the podcast we discuss: Price Psychology: The Psychology Behind Setting Legal Fees...

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From law firm web design to content writing, SEO and marketing, Conroy Creative Counsel can do it all.
  • Website Design
How Unique Web Design Sets Your Law F...

In the digital age where everything is a click away, the importance of a...

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What’s the next big thing in AI Marketing? with Frank Mendoza
  • Podcast
  • Website Design
What’s the next big thing in AI...

This week on the podcast we discuss: What's the next big thing in AI Marketing?...

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website content
  • Content Marketing
Hiring the Right Copywriter For Your ...

In today's digital world, the power of compelling and persuasive copy cannot be overstated....

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How to Create Marketing Videos That Convert with Clay Vaughan
  • Podcast
  • Website Design
ROI on Video: How to Create Marketing...

This week on the podcast we discuss: ROI on Video: How to Create Marketing Videos...

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The Role of SEO in Reducing Marketing Efforts for Your Law Firm
  • Marketing Strategy
  • SEO + PPC
The Role of SEO in Reducing Marketing...

In the past, law firms relied heavily on traditional marketing strategies such as television...

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How Lawyers Can Build Credibility through Website Design
  • Podcast
  • Website Design
Designing Trust: How Lawyers Can Buil...

This week on the podcast we discuss: Designing Trust: How Lawyers Can Build Credibility through...

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website trust factors
  • Website Design
Website Trust Factors for Your Clients

In today’s digital age, a law firm’s website is the primary point of contact...

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How can I uplevel my website? with Tyler Pigott
  • Podcast
  • Website Design
How can I uplevel my website? with Ty...

This week on the podcast we discuss: How can I uplevel my website? with Tyler...

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  • Website Technology
Pros and Cons of Client Service Chatbots

As a law firm, providing excellent client service is vital for building a solid...

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Measuring the Marketing ROI of any marketing strategy will inform the decision behind a future marketing investment and marketing campaign.
  • Marketing
  • Marketing Strategy
Why Measuring Marketing ROI is a Hurd...

In today's rapidly evolving digital landscape, effective marketing has become a critical component of...

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  • Podcast
  • Website Design
Podcasting and the Law: Avoiding Lega...

This week on the podcast we discuss: Podcasting and the Law: Avoiding Legal Pitfalls with...

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  • Content Marketing
10 Components to Include in Your Know...

Most people don’t like to ask for help. They would rather be able to...

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  • Podcast
  • Website Design
How to leverage the science of brandi...

This week on the podcast we discuss: How to leverage the science of branding with...

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  • Branding
6 Branding Mistakes to Avoid

When it comes to marketing your law firm, creating a strong brand identity is...

Read Post
  • Podcast
  • Website Design
How to get more leads from your websi...

This week on the podcast we discuss: How to get more leads from your website...

Read Post
  • SEO + PPC
How to Use Citations to Boost Local SEO

In an increasingly digital world, law firms face the challenge of standing out among...

Read Post
  • Branding
  • Podcast
Is your brand premium or commodity? w...

This week on the podcast we discuss: Is your brand premium or commodity? with Johanna...

Read Post
  • Website Design
Quick marketing ideas for immediate r...

This week on the podcast we discuss: Quick marketing ideas for immediate results with...

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SEO
  • SEO + PPC
5 SEO Mistakes to Avoid

For law firms, having a strong online presence is crucial in today's digital age....

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Marketing and Branding give legal services the competitive advantage in today's saturated legal markets
  • Marketing Strategy
The Role Marketing Plays in Different...

Standing out from the crowd has become a priority. With the proliferation of law...

Read Post
  • Marketing Strategy
  • Podcast
A case study in marketing mastery wit...

This week on the podcast we discuss: A case study in marketing mastery with Daniel...

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WordPress website
  • Website Design
How to Backup Your WordPress Website ...

In today's digital world, having a website is essential to running a successful law...

Read Post
  • Marketing Strategy
Calculating Your Law Firm’s Mar...

In today's highly competitive legal landscape, a well-planned marketing budget is essential for most...

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  • Marketing Strategy
  • Podcast
How can law firms increase their mark...

This week on the podcast we discuss: How can law firms increase their marketing ROI?...

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website images
  • Photography + Video
  • Website Design
A Guide to Optimizing Your Website Im...

Images are crucial components of any website. They can help grab visitors’ attention and...

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microcopy on your website
  • Content Marketing
Where to Use Microcopy on Your Website

As more and more businesses like law firms move online, the importance of crafting...

Read Post
  • Marketing Strategy
  • Podcast
How does positioning bring better lea...

This week on the podcast we discuss: How does positioning bring better leads? with Daniel...

Read Post
website
  • Website Design
How to Increase Conversion Rates on Y...

In today's digital age, having a strong online presence is crucial for businesses in...

Read Post
AI content
  • Content Marketing
Pros and Cons of AI Content

Artificial Intelligence (AI) has made significant advancements in recent years. Its impact can be...

Read Post
  • Marketing Strategy
  • Podcast
How to drive website growth with Aaro...

This week on the podcast we discuss: How to drive website growth with Aaron CarpenterAbout...

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  • Branding
  • Podcast
What everyone gets wrong about person...

This week on the podcast we discuss: What everyone gets wrong about personal branding with...

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logo design
  • Branding
How to Write a Perfect Logo Design Brief

Your logo is essential to branding your law firm and must accurately represent your...

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Google Business Profile
  • SEO + PPC
8 Benefits of Having a Google Busines...

In today’s digital age, an online presence is essential for any business. Law firms...

Read Post
  • Podcast
  • Website Technology
Why you need to be secure with techno...

This week on the podcast we discuss:  Why you need to be secure with...

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updating old content
  • Content Marketing
  • SEO + PPC
How Updating Old Content Can Boost SEO

If the content on your website could use some updating, that doesn’t necessarily mean...

Read Post
  • Podcast
  • Website Technology
Why your website needs maintenance wi...

This week on the podcast we discuss: Why your website needs maintenance with David FormanAbout...

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web designer
  • Website Design
Choosing the Right Web Designer for Y...

In today’s digital age, having a website is essential for any business, including law...

Read Post
  • Content Marketing
  • Podcast
How to add AI to your marketing strat...

This week on the podcast we discuss: How to add AI to your marketing strategy...

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logo font
  • Website Design
Finding the Right Logo Font: A Guide

Choosing a logo font might seem simple, but there’s more to the choice than...

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credibility mistakes
  • Website Technology
6 Common Website Credibility Mistakes...

You could have the best website on the internet, an extremely loyal client base,...

Read Post
  • Podcast
  • SEO + PPC
What is a holistic SEO strategy? with...

This week on the podcast we discuss: What is a holistic SEO strategy? with Gert...

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on-page SEO
  • SEO + PPC
5 Great Examples of On-Page SEO

SEO (Search Engine Optimization) is a great way to get your website to appear...

Read Post
  • Branding
  • Podcast
  • SEO + PPC
How to manage your brand on Google wi...

This week on the podcast we discuss: How to manage your brand on Google with...

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website content
  • Content Marketing
5 Tips to Make Your Website Content M...

People everywhere consistently use their mobile devices at restaurants, in the car, bus, or...

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planning your content
  • Content Marketing
The Benefits of Planning Your Content

Content marketing is significantly effective, and planning your content is highly beneficial for your...

Read Post
  • Marketing Strategy
  • Podcast
How do you create a 1-page marketing ...

This week on the podcast we discuss: How do you create a 1-page marketing plan?...

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connect with your clients
  • Marketing Strategy
How to Connect With Your Clients Thro...

Building trust with your clients is essential. And while a well-written copy is a...

Read Post
  • Podcast
  • SEO + PPC
How do you make PPC work for your fir...

This week on the podcast we discuss:  How do you make PPC work for your...

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404 pages
  • Website Technology
5 of the Best Custom 404 Pages

It can be frustrating when you’re headed to a webpage only to see a...

Read Post
  • Design
  • Podcast
How do you evolve your firm with desi...

This week on the podcast we discuss: How do you evolve your firm with design?...

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website
  • Content Marketing
How to Increase the Time Visitors Spe...

You’ve spent a lot of time and money on your website. You want to...

Read Post
marketing consultant
  • Marketing Strategy
What to Know When Hiring a Marketing ...

When you started your law firm, you likely took on all the tasks necessary...

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redirect website users
  • Website Technology
A Guide on How to Correctly Redirect ...

When you build a website for your law firm, you know how important it...

Read Post
great copywriting
  • Marketing Strategy
How Great Copywriting Benefits Your Firm

The best law firm websites use great copy to convey their message in a...

Read Post
  • Podcast
  • Website Design
Is a DIY website right for your firm?...

This week on the podcast we ask: Is a DIY website right for your firm?...

Read Post
website
  • Website Technology
5 Forms You Need to Include On Your W...

https://conroycreativecounsel.com/how-to-stop-website-spam-using-cleantalk/You know a lot about forms as a lawyer and most likely have to...

Read Post
  • Content Marketing
  • Podcast
What makes for the most successful we...

This week on the podcast we ask: What makes for the most successful website copy?...

Read Post
  • Marketing Strategy
  • Podcast
Why is marketing strategy so importan...

This week on the podcast we ask: Why is marketing strategy so important? with Sara...

Read Post
law firm's website
  • Content Marketing
Create The Best T&Cs Page For You...

Ensuring your law firm’s website design has your terms and conditions (T&Cs), which are...

Read Post
  • Podcast
  • SEO + PPC
How do you dominate local search? wit...

This week on the podcast we ask: How do you dominate local search? with Stormy...

Read Post
Law Firm
  • SEO + PPC
Can Your Law Firm Benefit From SEO?

Many believe that SEO (search engine optimization) is necessary for all businesses. But really,...

Read Post
website
  • Website Design
5 Benefits of an Accessible Website

In today’s society, most people depend on the internet to communicate, including those with...

Read Post
logo generator
  • Website Design
The Pros And Cons Of Logo Generators

We are all guilty of judging books by their covers, which includes companies and...

Read Post
contact page
  • Website Design
Creating A Great Contact Page

Contact pages can often be neglected, when in reality, should be a major component...

Read Post
content
  • Content Marketing
5 Clever Ways To Repurpose Your Content

Content creation is often time consuming and having to create something from scratch can...

Read Post
disaster recovery plan
  • Website Technology
How To Create A Website Disaster Reco...

Disasters may strike at any moment and there is no convenient time for this...

Read Post
logo
  • Website Design
The Best Places To Feature Your Logo

Creating a logo may be an afterthought when there are so many different factors...

Read Post
FAQ page
  • Website Design
How To Create The Best FAQ Page

An excellent FAQ page will help build relationships with potential clients, and a bad...

Read Post
  • Podcast
  • SEO + PPC
Where does most SEO go wrong? with El...

This week on the podcast we ask: Where does most SEO go wrong? with Eli...

Read Post
revenue stream
  • Marketing Strategy
How to Add an Additional Revenue Stream

While running a law firm can keep you quite busy, you may be interested...

Read Post
stand out
  • SEO + PPC
How to Stand Out in Search Results

Every law firm owner utilizing SEO wants their website to appear on the first...

Read Post
case studies
  • Content Marketing
How To Use Case Studies In Your Marke...

Case studies are a research-based approach used to analyze and develop an in-depth, multi-faceted...

Read Post
podcast guest
  • Marketing Strategy
  • Podcast
How To Be An Amazing Podcast Guest

It seems like just about everybody has a podcast these days! You may have...

Read Post
website conversion rate
  • Marketing Strategy
  • SEO + PPC
7 Ways to Improve Your Website Conver...

Digital marketing can be overwhelming when just getting started. Everything you do on your...

Read Post
white space
  • Design
Where To Use White Space On Your Website

When visiting a website, there are so many design aspects that can effectively move...

Read Post
  • Marketing Strategy
  • Podcast
How are lead gen and personal brandin...

This week on the podcast we ask: How are lead gen and personal branding the...

Read Post
law firm content marketing
  • Content Marketing
Why You Need To Use Content Marketing

What is content marketing? Why is it so important for your law firm? Content...

Read Post
Design By Committee
  • Website Technology
Design by Committee will Ruin Your We...

Design by committee is the leading cause of website failure. When designers hear the...

Read Post
google business profile
  • Marketing Strategy
Optimizing Your Google Business Profile

Google is easily one of the most used search engines available worldwide. That’s why...

Read Post
create captivating content
  • Website Technology
5 Tips For Creating Captivating Content

When you want to stand out from other law firms online, it can be...

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evergreen content
  • Content Marketing
5 Ways To Create Evergreen Content

As a lawyer, you are always busy, whether you are working with clients, or...

Read Post
great about page
  • Content Marketing
6 Tips For A Great About Page

When visiting a law firm  website, you’ll often find an ‘About’ page available in...

Read Post
analytics on your website
  • Website Technology
Why you need to use analytics on your...

Most law firm owners are always looking for ways to grow their firm, especially...

Read Post
  • Content Marketing
Is it Time to Update Your Website’s C...

The law and the internet are constantly changing—and the content on your firm’s website...

Read Post
  • Website Technology
How to Create a FAQ Video Your Client...

As a lawyer, you already know that your clients will have questions. Answering the...

Read Post
  • Design
There’s No Need to Chase Law Firm Des...

While having a professional, well-designed website is critical for your law firm, there’s no...

Read Post
  • Marketing Strategy
How to Help Your Clients Understand Y...

Have you ever had a client who just didn’t get why you do things...

Read Post
  • Website Technology
How to Use Image Alt Tags for Accessi...

There is an increasing movement to make the internet more accessible for all users,...

Read Post
  • Website Technology
Why You Should Always Manage Your Own...

Your name means a lot to your firm. In fact, for most law firms,...

Read Post
  • Content Marketing
5 Elements of a Great Opt-In Form

Using an opt-in form on your website is a great way to encourage visitors...

Read Post
website-speed-tests
  • Website Technology
Your Guide to Speed Tests

Website speed is one of the most important metrics for you to track with...

Read Post
  • Website Design
How to Declutter Your Website Menu

While it might seem like a good idea to have an extremely thorough menu...

Read Post
  • Website Technology
How Lazy Loading Speeds Up Your Website

The speed at which your website loads will drastically affect the experience your users...

Read Post
  • Content Marketing
How to Create a Content Calendar

Sometimes it can be more difficult to plan out your content than to actually...

Read Post
  • Content Marketing
7 Ways You Can Enhance Your Blog Posts

Looking for some ways you can boost the quality of your law firm’s blog...

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  • SEO + PPC
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Search engine optimization (SEO) is about more than just building links to your website...

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Establishing Expertise With Your Audi...

As an attorney, it’s important your firm and services are taken seriously by your...

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  Search engine optimization (SEO) is the process of using various best practices in...

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10 Important On-Page SEO Tips for You...

On-page SEO encompasses everything involved with improving the search engine optimization of a website....

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A content audit provides your firm with an opportunity to review the written content...

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Why Reviews are Essential for Your We...

Online reviews are an excellent marketing tool. Seeing feedback from actual clients can help...

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What to Include in Your Privacy Policy

As an attorney, you deal with a lot of private or confidential information. Before...

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The “design thinking process” is a concept used by many business owners to increase...

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How a Website Backup Can Save the Day

Your website is your law firm’s gateway to your clients. So imagine what happens...

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  • Marketing Strategy
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Many attorneys who run their own practice find they get so caught up in...

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As you go through the process of building a website for the law firm,...

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It’s understandable if basic website maintenance isn’t exactly at the top of your mind....

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The copy you have on your website is what informs visitors on your website...

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Why Your Law Firm Needs a Website Audit

The website audit is one of the best processes you have to keep your...

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5 Blog Topics Your Clients Want to Re...

Writing and updating your blog can feel like a monumental, time-consuming task, especially if...

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Showing gratitude to your clients is an effective way of building loyalty and gaining...

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5 Examples of Effective Website Footers

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How Your Website Colors Affect Your V...

When developing a website, it’s important to carefully think through every aspect of the...

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Why Your Law Firm Needs a Blog

Blogs aren’t just limited for celebrities, major corporations and hobbyists. Law firms can benefit...

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  • Marketing Strategy
Micro Goals: The Key to Success

It’s quite common for attorneys with their own firms to dream big, and even...

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The Elements of Irresistibly Clickabl...

Any type of written content you have, whether it’s a landing page, blog post,...

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  • Content Marketing
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Creating written content for your law firm’s website is one of the best ways...

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Avoid These Common Mobile Design Mist...

More internet browsing is happening from mobile devices than ever before, so it is...

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  • SEO + PPC
4 Ways You Can Encourage More Local R...

Reviews and word-of-mouth advertising are two of the most powerful ways for any business...

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There is a surprising number of attorneys who tend to be a bit hesitant...

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Your Logo Is Not Your Brand, It’s Jus...

There’s a lot more to branding than just having a high-quality logo. That’s not...

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  • Design
Why These Homepage Examples are Serio...

Having an engaging homepage on your website is crucial for attracting the attention of...

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5 Frequently Asked Questions About Website Maintenance Plans
  • Website Technology
5 Frequently Asked Questions About We...

Conroy Creative Counsel is pleased to provide website maintenance plans to help you keep...

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Every type of business needs to develop its own unique brand personality, including law...

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Why analytics can boost your marketin...

There’s more data than ever available to website owners. The proper analysis and usage...

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Having a strong unique value proposition (UVP) helps you better communicate the value of...

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It’s not just enough to have an attractive, functional website—you also need to make...

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It seems like you’re running a default WordPress website. Here are a few useful...

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  • SEO + PPC
  • Website Technology
What to Look for in an SEO Expert

Most business owners aren’t experts in search engine optimization (SEO) themselves, which makes it...

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The process of creating a new website and building up a strong digital presence...

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Creating effective and targeted content for your law firm is about more than just...

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  • Design
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While your website’s blog and service pages are there to provide rich, informative content...

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One of the things I’m most proud about with the work we do with...

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No matter how large or small your firm is, it will benefit from a...

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For people who run their own small law firms, it can become quite easy...

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Set Your Law Firm Up for Success in 2021

Just as people often make personal resolutions for the New Year, law firms can...

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  • Marketing Strategy
Connect With Your Clients By Saying “...

There are few more powerful words in the business world than “thank you.” Businesses...

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5 Tips to Make Your Brand Stand Out f...

Looking for a New Year’s resolution for your law firm? Consider investing more in...

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  • Design
  • News
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If you've decided it's time to upgrade your law firm by creating or redesigning...

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  • Content Marketing
  • SEO + PPC
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The COVID-19 pandemic has likely forever altered many of the ways businesses of all...

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5 Ways to Prepare Your Website for a ...

As America slowly began to reopen in stages this summer, consumer business began to...

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What Are You Known For? Positioning Y...

There are over 1.3 million practicing attorneys in the United States, and tens of...

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Planning a Year of Legal Marketing: A...

How does your law firm plan an effective marketing budget? As an attorney, your...

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Stand Out From the Crowd: Download Yo...

Search engine optimization is one of the most critical ways you can drive traffic...

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  • Marketing Technology
  • Website Technology
Keeping Your Website Secure in a Post...

Having a strong, secure online presence is always important for law firms, but especially...

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How to Use Conversion-Focused Website...

A good SEO strategy is an important tool in your marketing arsenal, but if...

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  • Marketing Strategy
  • Strategy
Lead Generation for Lawyers: A Guide

Lead generation for lawyers can be a challenging concept and process. Lead generation may even...

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  • Branding
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When you’re building a brand for your law firm, it’s more than just slapping...

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Why Now is the Best Time to Refresh Y...

Even the most advanced brands need rebranding when the world changes so drastically, however,...

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  • Content Marketing
  • Marketing
  • SEO + PPC
  • Strategy
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The promise is that if you get this SEO thing right—and invest significantly in...

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  • Content Marketing
How to Announce a New Law Firm

The key to success is doing a variety of things to get the word...

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Case Study
  • Website Technology
A Successful Website: A Case Study

A successful website is a combination of design, execution, and achieving the objective. To...

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  • Marketing Strategy
  • Media
  • Recent Media
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I'm excited that my article How to Promote a Unique Value Proposition to Your Clients...

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  • Design
4 Keys to a Creative Website

Finding a creative website that is entirely unique and something that has never been...

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  • Website Technology
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This fall marks a big shift in the way Google Chrome handles security with...

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WHY YOU SHOULD BE BACKING UP YOUR WORDPRESS FILES AND DATABASE If you have...

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  • Marketing Strategy
  • Recent Media
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I’m excited that my article Five Fresh Marketing Ideas for 2019 was featured by Attorney At Work....

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Content is King for Law Firm Websites Great content should drive traffic and attract...

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  • Content Marketing
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Does the content on your website keep people reading or does it make them...

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  • Content Marketing
  • Recent Media
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Ranking high in Google shouldn’t be the only goal for a law firm. Consider...

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Client Appreciation
  • Branding
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There is a good reason why some law firms dedicate significant amounts of time...

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  • Branding
  • Design
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Developing a law firm identity is usually one of the first steps newly minted...

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  • Marketing Strategy
  • Recent Media
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I’m really excited to announce I was recently on Mark Reed-Edward’s podcast “Confessions of...

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  • Design
  • Female Founders
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It’s 2019 and we can no longer deny the advantages of women in design....

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  • Marketing Strategy
  • Recent Media
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My article Using Client Lead Data to Develop New Legal Business was recently featured by Lawzam. The...

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  • Marketing Strategy
  • Media
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My article 4 Ways to Use CTAs to Get More Legal Clients was recently...

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  • Marketing Strategy
  • Recent Media
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A call to action (CTA) is a statement designed to spur the reader to...

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  • Recent Media
  • Website Technology
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My article Is Your Law Firm’s Website Up to 2019 Standards? was recently featured...

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  • Marketing Strategy
  • Recent Media
  • Strategy
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I'm excited that my article What You Need to Know About Marketing KPIs was...

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  • Design
  • Website Technology
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It seems that website sliders are everywhere. Open up the homepage of a modern...

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  • Recent Media
  • Website Technology
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I’m excited that my article 5 Key Items Missing From Your Law Firm Website was featured...

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  • Website Technology
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In determining who makes the best law firm websites each year, Lawyerist looks at...

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  • Marketing Strategy
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I'm excited that my article How to Promote a Unique Value Proposition to Your...

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  • News
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Has the sidebar gone the way of the Dodo bird? When the Internet first...

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  • Design
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I'm proud that my article 5 Trends in Law Firm Web Design was featured...

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  • Design
  • Recent Media
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I’m proud that my article 5 Trends in Law Firm Web Design was featured...

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  • Creative
  • Website Technology
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Website design styles change so often, it is difficult to keep up with the...

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  • Design
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Website redesign projects often begin with phrases like “our website looks generic”, or “we hate...

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In this crazy world of expanding technology, website and marketing trends change constantly. I...

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  • Content Marketing
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Email is always a challenging marketing medium. It’s so tough to connect with your...

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  • Branding
  • Design
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Your logo and your website design should always flow together as visual representations of...

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  • Branding
  • Design
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Website updates and maintenance are a crucial part of operating your online business. I’ve...

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  • Marketing Strategy
  • News
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Why Lawyers Should Use WordPress Instead of Squarespace for Law Firm Websites Squarespace and...

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  • Branding
  • Design
5 Popular Logo Designs that Are Truly...

Logo designing might seem like a relatively simple task to an outsider. However, that...

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All digital graphics are created in one of two formats: raster or vector. Raster...

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The quality of your website has a lot to do with your ability to...

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Many people take up website design either as a hobby, or as a way...

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  • Design
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One of the biggest benefits WordPress offers to its users is its Dashboard, an...

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  • Branding
  • Design
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How to Perform an Authentic Brand Audit for Your Law Firm Conducting a brand...

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As an attorney, you want to be with your clients every step of the...

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  • Design
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  • Content Marketing
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“The stories we tell literally make the world. If you want to change the...

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Anyone who has taken courses in graphic or web design has likely heard of...

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  • Website Technology
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Have you been considering refreshing your law firm’s website? It’s never a bad idea...

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Have you been looking for ways to spruce up your website so it has...

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  • Content Marketing
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In addition to recruiting new clients, your law firm’s marketing efforts should focus on...

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  • Content Marketing
  • News
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An excellent way to attract new clients is by adding high-quality, relevant law firm blog...

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  • Design
  • News
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Over the course of many years, our agency has assisted numerous law firms and...

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  • News
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A well-designed logo is key when building your law firm brand, but you should also have...

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  • Branding
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In the first article in my branding series, I covered what it takes to...

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Having a beautifully designed website that highlights your products and services provides a law...

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  • Marketing Technology
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  • SEO + PPC
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Google Analytics is one of the most valuable free online tools available for small...

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  • Design
  • News
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There are good trends and bad trends, and most people probably remember at least...

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  • SEO + PPC
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Having a website is one thing, but creating a website that accomplishes the task...

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  • Design
  • Marketing Strategy
  • News
  • Website Technology
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Want to update and improve your firm’s website? Take a lesson from what the...

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  • Website Technology
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International security authorities spent close to two years pursuing a criminal site called Darkode,...

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  • Website Technology
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Looking for the perfect law firm website hosting provider? Look no further! In this...

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We have helped you develop a strategic marketing plan that brings in clients and...

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  • Marketing Strategy
  • News
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Your competitive advantage is the story of your best firm. Highlight the specific strengths...

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In the first post of this series, we visualized your ideal customer and defined...

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Are discounts or free samples the route to more business or a quick road...

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  • Website Technology
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Help! My Website is Down! We’ve all been there, and it is not a...

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  • Website Technology
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People who are new to building law firm websites want the process to be...

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  • Website Technology
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A marketing dashboard is one of the best tools to bring your business strategies,...

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Designing a website with a clear and targeted perspective can work wonders for your...

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law firm website best practices
  • Content Marketing
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Creating great website content takes time and requires skill and organization. Content is the...

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  • Website Technology
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Getting hacked is becoming more common because most of us are lazy with our...

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Website Design Inspiration from Other...

Reflecting on the features of a successful website design is often helpful in capturing...

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Why Pricing Should Be Part of Your Ma...

Determining the pricing structure for your firm should be considered as a part of...

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  • Branding
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Your brand involves more than just creating a logo and it is commonly defined...

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  • Marketing Strategy
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Promotion is one of the infamous “4 Ps” of marketing (product, price, promotion, place)...

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  • Marketing Strategy
Checklist for Creating a Great Law Fi...

A great law firm website requires a lot of details to be successful. Using...

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  • Design
Use Whitespace to Enhance Your Website

In websites and in life, we strive for the balance of simplicity and that...

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  • Marketing Strategy
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Motivation is the difference between all of the possible clients you could ever have...

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  • Marketing Strategy
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Every page on your website should have a clear call to action. In other...

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  • Design
Typeface Choices: Who Gives a Font?

Choosing typefaces for your law firm website might seem like a simple process. After...

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  • Design
Use Color Theory to Increase Website ...

Selecting an appropriate website color palette is important since it increases readability, makes the...

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  • Content Marketing
Stock Images for Law Firm Websites: D...

Bad stock images can ruin an otherwise great website by making it look generic,...

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Law Firm Websites
  • Design
Best Law Firm Websites, Round Two

This year’s post about best law firm websites is a little different than the...

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  • Design
Design Communication 101

Knowing what you want and communicating with your designer is key to any successful...

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  • Website Technology
Fix Your Website Problems in 5 Steps

I tend to find a lot of opportunities to fix websites when browsing attorney’s websites. Many...

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  • Marketing Strategy
Forgot Holiday Cards? Send New Years ...

If you forgot to send holiday cards to your clients this year, it is...

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  • Website Technology
5 Easy Website Improvements in Under ...

Your website is not perfect and never will be. It should be a constantly...

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logo
  • Design
  • News
Yes, Your Law Firm Needs a Logo

Good branding is more important than ever, and while a logo does not equal...

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  • Content Marketing
Website Content in 5 Easy Steps

Without fail, the most difficult part of creating and maintaining a website is the...

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Client Testimonials
  • Content Marketing
Consider Client Testimonials

Client Testimonials offer a great opportunity to brag, gush and tell the world how...

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design communication 101
  • Marketing Strategy
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Don't Pro Se Your Marketing You tell your clients not to represent themselves in...

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  • Content Marketing
Talk (Don’t Market) To Your Customers

The best method for success with your marketing message is to present yourself as...

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  • Content Marketing
Professional Headshots and Bios

A professional bio and headshot are often the first impression a client or employer...

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Lawyerist.com Article: Essential Tool...

Do you have a system for closing your completed contracts and following up with...

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Lawyerist.com Article: Essential Tool...

Once you have your firm’s identity determined (logo, colors, business card, etc.) the next...

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Lawyerist.com Article: Essential Tool...

Be unique, stand out from the crowd, do something different—however you phrase it, you...

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