News

Carefully curated articles and resources to give sophisticated law firms like yours an advantage in today’s competitive marketplace.

Content Marketing

Website Content : Getting it Done

Creating great website content takes time and requires skill and organization. Content is the biggest challenge for clients and leads to serious delays in launching a website. Here are a few tips and resources to

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Website Technology

Hacked! How to avoid it

Getting hacked is becoming more common because most of us are lazy with our passwords blaming it on information overload and the difficulty in remembering so many variations. However, our businesses, communication, and important documents

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Design

4 Keys to a Creative Website

  Finding a creative website that is entirely unique and something that has never been seen before, is rare if not impossible. Typically a website will stand out from the crowd if it has a

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Branding

A Brand Is Not Just A Logo

Your brand involves more than just creating a logo and it is commonly defined as your customer’s experience. A brand is what your customers think of you and a reflection of everything you do: the

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Marketing Strategy

Law Firm Promotion

Promotion is one of the infamous “4 Ps” of marketing (product, price, promotion, place) that is often confused for the only function of marketing. Within a firm’s “Promotion Mix” there are five methods to consider,

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