My recent post at Attorney at Work: Five tips for upgrading your website strategy. In the coming months you can expect to see a spike in demand for legal representation since many consumers have put off non-urgent legal needs during the pandemic months. How will your firm prepare for this future surge in business?
Tag: law firm marketing
Branding your firm is a smart way to visually set yourself apart, but to have an effective brand, you must first decide how to position your firm in the market. To determine your firm’s positioning, think about your core values and how you express them in your practice. How do you communicate with clients and opposing counsel? Are you aggressive or compassionate?
There is a need to shift many of the ways in which you might typically do business to accommodate the post-COVID changes, and adjusting your marketing efforts to reflect a changed world. What exactly can we expect from the future of digital marketing for law firms in a post-pandemic world? Here’s a quick overview.
Lead generation for lawyers can be a challenging concept and process. Lead generation may even seem like a foreign concept that’s just for “people in sales.” But it’s absolutely critical for your law firm to create a reliable lead generation pipeline, as lead generation is essential to your law firm’s business development strategy, and contributes to its cash flow, financial health, and business growth. Thankfully, with the right strategy and tactics, lead generation for lawyers can be a fruitful process.
Content curation, the process of finding and sharing relevant content on your blog or social media pages, is an essential part of content marketing. While
The Brief Their goal was to establish a professional, branded web presence to present to their clients. The main purpose of their website is to give them a polished atmosphere online
THE BRIEF Stoltz Law announces the redesign of its website, stoltzlaw.com. Stoltz Law is a law firm focusing on businesses and individuals in Virginia and Washington
In the ever increasing world of online shopping for everything from Christmas presents for hard to buy for friends to choosing a consultant on a
There are some amazing infographics that have been designed to highlight the various pros and cons of different social media sites as useful tools for
Email has become the most common form of communication in virtually all types of business to business, business to customer or customer to business interactions.