Tag: marketing

Marketing Strategy

Calls to Action on Law Firm Websites: the Great and the Ineffective

If the content on your law firm website serves to showcase your law firm’s skill, experience and ability to solve problems, it is your  call to action  that ultimately prompts potential clients to pick up the phone or fill out a contact form. Related “Your Website’s Call to Action” Your call to action should be concise, simple and action-oriented. It should make your visitors want to become clients

Marketing Strategy

Get Your Clients Motivated

Motivation is the difference between all of the possible clients you could ever have and all of the clients who actually contact you. Too many