Yes, Your Law Firm Needs a Logo

Good branding is more important than ever, and while a logo does not equal a brand it is usually the place most companies begin. Your company’s logo is a powerful symbol that offers significant information about your style, approach, and overall philosophies. Logos are meant be powerful symbols to help raise your company’s visibility, credibility, and, most importantly, its memorability.
This information is  usually communicated in milliseconds and should be recognizable from a distance.  As a result, the choices you make require the ability to consider the design challenges of scalability, variation in slight color differences, tiny details within fonts, and iconic symbolism. As an example, consider the power of the Livestrong yellow band from a distance, the blue Tiffany box, or Batman’s bat symbol in the sky.
Most law firms I work with usually

[…]

———————
Yes, Your Law Firm Needs a Logo is a post from the law practice blog: Lawyerist

Keep reading...

madia law
Portfolio

Madia Law

Madia Law, based out of Minneapolis, Minnesota, is a firm focused on trial law. It was important to refine the messaging for the firm to ensure that the core competency of taking cases to trial (and winning) is conveyed to potential clients.

While the firm has a solid SEO strategy that helps the website rank well on Google, we wanted to ensure peak performance of the site. We addressed any issues with load times, broken links, and outdated pages or posts to improve the overall ranking and results for the firm’s SEO strategy.

Read More »
Wealthy Woman Lawyer Podcast
Female Founders

Featured on Wealthy Woman Lawyer Podcast

“One of the things that a lot of people are missing or not quite getting right is the positioning and messaging and how to really be strategic with their content. So making sure that they’re speaking to their clients and making sure that it’s really client-centric, instead of where it was in the beginning with those brochure sites where it was very, more egocentric for the firm and it was much more about let us tell you about where we all went to law school and how many cases we’ve solved.”

Read More »