How to Use Storytelling in Your Email Marketing
As a law firm, you understand the importance of building trust and credibility with your clients. One of the best ways to accomplish this is through storytelling in your email marketing campaigns.
As a law firm, you understand the importance of building trust and credibility with your clients. One of the best ways to accomplish this is through storytelling in your email marketing campaigns.
Email marketing is essential for businesses across all industries, and law firms are no exception. In fact, with the growing competition in the legal industry, it is becoming increasingly important for law
This week on the podcast we discuss: How to grow your email list with Kendra Corman About our guest: entrepreneurs and nonprofits create marketing plans that provide results. Her passion is email
This week on the podcast we discuss: Why does email marketing work for law firms? with Jeff Felten About our guest: Jeff is an email marketing strategist and copywriter who helps service-based
For most law firms, email is the most common form of communication with their clients. Understanding when to use conversational and formal tones is essential to ensure you create, keep and maintain
We all know how annoying and overwhelming it can be to open up an email inbox to hundreds of emails. From marketing emails, coupons, upcoming sales, on top of important work emails
As a lawyer, you likely deal with some of the most stressful moments of your clients’ lives. Lawyers are similar to doctors in that regard: few clients look forward to needing legal
Onboarding email sequences are commonly used by law firms after someone has officially decided to move forward with that firm’s services. The process is designed to get the client familiarized with how
Welcome emails are an important early step in building a relationship between you and your clients (or potential clients). Brand new subscribers to your email will receive these emails and better understand
The term “nurturing” in the business world refers to how businesses build long-term relationships with potential customers (or, in your case, your firm with potential clients). Having a client nurturing strategy is
It is not uncommon for people who work with law firms to get through their case and then not hear anything ever again from their attorneys. This is a bad practice from
Email marketing doesn’t have to be complicated at all. For a relatively small financial and time investment, you can use email to connect with targets and find new clients. All you need
Browse by Category