The Most Important Email Marketing Metrics
Email marketing is a fundamental tool for law firms to communicate with clients and prospects. But how do you know if your subscribers are enjoying your emails? Understanding the right metrics to
Email Marketing for Retention: Keeping Your Customers Close with Jeff Felten
This week on the podcast we discuss: Email Marketing for Retention: Keeping Your Customers Close with Jeff Felten About our guest: Jeff is an email marketing strategist and copywriter who helps service-based
How to Nurture Stronger Client Relationships
In the world of law, client relationships are the cornerstone of success. Building and nurturing these relationships is essential for the growth and sustainability of any law firm. Clients who feel valued
How to Ensure Your Subscribers Read Your Emails
In today’s digital age, email marketing remains a powerful tool for law firms to connect with their audience and build strong relationships. However, the success of an email campaign heavily relies on
5 Reasons Why You Need a Welcome Email Sequence
You only get one chance to make a great first impression. So when a new client calls your firm or fills out a form, how do you follow up? In today’s digital
How to Use Storytelling in Your Email Marketing
As a law firm, you understand the importance of building trust and credibility with your clients. One of the best ways to accomplish this is through storytelling in your email marketing campaigns.
5 Ways to Grow Your Email List
Email marketing is essential for businesses across all industries, and law firms are no exception. In fact, with the growing competition in the legal industry, it is becoming increasingly important for law
How to grow your email list with Kendra Corman
This week on the podcast we discuss: How to grow your email list with Kendra Corman About our guest: entrepreneurs and nonprofits create marketing plans that provide results. Her passion is email
Why does email marketing work for law firms? with Jeff Felten
This week on the podcast we discuss: Why does email marketing work for law firms? with Jeff Felten About our guest: Jeff is an email marketing strategist and copywriter who helps service-based
Conversational Emails vs. Formal
For most law firms, email is the most common form of communication with their clients. Understanding when to use conversational and formal tones is essential to ensure you create, keep and maintain
The Value Of Short Emails
We all know how annoying and overwhelming it can be to open up an email inbox to hundreds of emails. From marketing emails, coupons, upcoming sales, on top of important work emails
How to Create Happiness Touchpoints for Your Clients
As a lawyer, you likely deal with some of the most stressful moments of your clients’ lives. Lawyers are similar to doctors in that regard: few clients look forward to needing legal
